Keep up with influence Digital India and why the dream of Digital India is going to change the future of Politics in India. Politics in India and different channels to reach online users, the main queries, Vote to Whom and Why. Vote is the power of democracy and social power is now Social Media. Different ways to reach all online users and have a look on below data (Source- Consumer Barometer) how number of online users are increasing day by day. Due to awareness via different channels, Digital India campaign is well-known not even in cities but also in rural areas.
Digital India awareness campaign is like a catalyst and online users are also active in different channels like Social Media. Social Media is the backbone for any business as well as in political aspects. If any political parties, did great job and willing to show party work in front of all online users, social media is one of the best platform. Due to popularity and number of active users in social media is one of the best and less costlier way of advertisement.
Social Media is a part of POEM (Paid, Owned and Earned Media) and in this digital era changing the mindset of all online users due to awareness. Awareness and literacy rate is going to change the vision of different campaigns even not only for politics or United Nations campaigns for peace but for the welfare of society.
Pros and Cons for each channel but how to change the cons for each channel, i.e. how to represent your profile in front of online users to make your reputation like a Lion in a forest and viral profile is going to be a future President or Prime Minister or CM. Online reputation is a part of Social Media, if any queries or questions, need to response within few minutes otherwise going to create a negative reputation. Due to delay in queries or questions, not going to affect but sometime negative reputation is going to be viral and ruin the image of brand or politics.
In social media, huge potential audience and the possibility of messages going viral in a short span of time. Measuring social media impact on online users is the easiest way for the successful for any campaign.
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By: Hemant Kumar (Growth Hacker, DigiKnol.com)