Startups are the new buzzword in India. Prime Minister Narendra Modi flagged the Startup India campaign early this year to boost the prospects of entrepreneurship in the country. However, startup as a concept is not new to young India. According to Investopedia, “A startup is a young company that is just beginning to develop. Startups are usually small and initially financed and operated by a handful of founders or one individual. These companies offer a product or service that is not currently being offered elsewhere in the market, or that the founders believe is being offered in an inferior manner.” Let us take a look at some of the interesting startups from North East India.
Awe Rides, short for Awesome Rides, is one-of-its-kind service. It is a car and bike rental company running operations in Guwahati, Pune and Chandigarh. It is a cool service for tourists planning to explore the North Eastern region. Awe Rides rents out two-wheelers, ranging from Royal Enfield to Honda Activa. They also rent four wheelers such as Ford Figo, Toyota Innova and Maruti Swift. All that the traveller needs to do is plan their trip and call Awe Rides, pick up the vehicle from their workplace and once done with traveling, return it.
Explainer Guru is an animation startup that creates interesting, informative, unique and engaging animated videos. The startup believes in making ideas reach their target audience. Entrepreneurs planning to pitch their business idea to investors, sellers wanting their customers to understand more about a product and companies who want to improve their brand visibility can use the services of Explainer Guru. The company is based out from Bangalore and Imphal.
The Sui Generis Inc.
Manipur is a state with huge resources but dismal economic condition. With a vision to change this equation, the Sui Generis Inc. aims to start a Green Industrial Revolution in the state. The startup produces CCTea exclusively grown in Manipur. The company sells tea bags, granules in different packages.
Related: Tea Industry of Assam: An Analysis
Today Sikkim is known as the only state in the country to have turned 100% organic in its agricultural and horticultural produce. Nature Gift is a startup in the state which was started by Vivek Cintury in the year 2013 and today it is one of the leading organic producers of ginger, turmeric, buckwheat and millets. Cintury started Nature Gift after taking loan from the Prime Minister Employment Guarantee Fund and today it produces 200 tonnes of organic products.
Related: Top Companies of Northeast India
Feerol Fashions is an online fashion store based out of Imphal. The entrepreneurs behind Feerol Fashions call themselves passionate fashion lovers and take their love for fashion to other people. They have a wide range of fashion goods which are all priced affordably. Apart from selling men’s and women’s fashion products, they also have brands from NE listed in their website.
Related: What’s HOT in NE business